Novartis OTC Business Makes Net Gains On Loratadine Sales In Q2
This article was originally published in The Tan Sheet
Executive Summary
Novartis Consumer Healthcare's OTC unit is looking to its loratadine products to continue improving the division's net earnings for the remainder of the year
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Triaminic Allerchews
Upcoming late January launch of 10 mg loratadine quick-dissolve, wintergreen-flavored tablets under Triaminic children's cough/cold line may provide Novartis Consumer Healthcare's OTC unit with a strong start to 2004 sales. Triaminic Allerchews will debut in 8- and 24-count packages with substantial consumer and trade promotion support, Novartis says. The product will compete against Schering-Plough's Claritin Children's Formula Syrup, which contains 5 mg loratadine per dose (1"The Tan Sheet" July 28, 2003, p. 11)...
Triaminic Allerchews
Upcoming late January launch of 10 mg loratadine quick-dissolve, wintergreen-flavored tablets under Triaminic children's cough/cold line may provide Novartis Consumer Healthcare's OTC unit with a strong start to 2004 sales. Triaminic Allerchews will debut in 8- and 24-count packages with substantial consumer and trade promotion support, Novartis says. The product will compete against Schering-Plough's Claritin Children's Formula Syrup, which contains 5 mg loratadine per dose (1"The Tan Sheet" July 28, 2003, p. 11)...
Triaminic Allerchews
Upcoming late January launch of 10 mg loratadine quick-dissolve, wintergreen-flavored tablets under Triaminic children's cough/cold line may provide Novartis Consumer Healthcare's OTC unit with a strong start to 2004 sales. Triaminic Allerchews will debut in 8- and 24-count packages with substantial consumer and trade promotion support, Novartis says. The product will compete against Schering-Plough's Claritin Children's Formula Syrup, which contains 5 mg loratadine per dose (1"The Tan Sheet" July 28, 2003, p. 11)...