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NewCurves forwarded to FTC

This article was originally published in The Tan Sheet

Executive Summary

Claims for breast enhancement formula marketed by Rozge Cosmeceutical forwarded to FTC by the National Advertising Division of the Council for Better Business Bureaus, CBBB divisions announces July 23. Watchdog group had decided claims such as "effective in over 89% of women" and "guaranteed results" were not supported by reliable scientific evidence. Although Rozge agreed to make changes, NAD said revisions such as "over 89% of NewCurves users have been satisfied" and "satisfaction guaranteed" did not comply with "either the letter or spirit of NAD's recommendations"...
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