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This article was originally published in The Tan Sheet

Executive Summary

"Convenience packs" featuring co-packaged daytime, nighttime formulations of Tylenol Cold, Tylenol Sinus will offer "round-the-clock symptom relief" in a single package, McNeil says. Reaching food, drug, mass shelves this month, packages contain 12 capsules each of day, night formulas, retailing for $4.99-$5.99. Advertising support will include national TV, radio spots in the fall, as well as coupons...

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