Pink Sheet is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By


Scooby-Doo Multivitamins Join Growing Bayer One-A-Day Kids Line

This article was originally published in The Tan Sheet

Executive Summary

Ads for Bayer's new Scooby-Doo One-A-Day Kids multivitamins will begin appearing in the next several months and likely will tie into promotions for Warner Brothers' planned release of a "Scooby-Doo" movie in June 2002. BBDO (Chicago) will create the spots

You may also be interested in...

Centrum Line Controls Over One-Third Of Multivitamins Category In 2000

Whitehall-Robins' Centrum Performance multivitamin/herbal supplement capped off its first year on the market with sales of $28 mil. and a sixth place ranking among top brands in the multivitamin category in 2000, according to data from Information Resources, Inc. (Chicago).

People In Brief

Perrigo promotes in pricing, planning

In Brief

Combe sells most of its OTC brands





Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts