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P&G Crest WhiteStrips Retail Sales Reach $70 Mil. In First Five Months

This article was originally published in The Tan Sheet

Executive Summary

Proctor & Gamble shipped $100 mil. worth of Crest WhiteStrips to retailers nationwide during the product's first five months in full distribution

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P&G appointments

Michael Kehoe, 46, VP-global oral care and Marc Pritchard, 43, VP-global cosmetics and personal care have been elected to serve as presidents of their respective divisions effective Sept. 1, firm announces. Procter & Gamble credits Kehoe with turning around its oral care division through the launches of Crest WhiteStrips and Spinbrush (1"The Tan Sheet" Nov. 5, 2001, p. 13)...

P&G appointments

Michael Kehoe, 46, VP-global oral care and Marc Pritchard, 43, VP-global cosmetics and personal care have been elected to serve as presidents of their respective divisions effective Sept. 1, firm announces. Procter & Gamble credits Kehoe with turning around its oral care division through the launches of Crest WhiteStrips and Spinbrush (1"The Tan Sheet" Nov. 5, 2001, p. 13)...

P&G appointments

Michael Kehoe, 46, VP-global oral care and Marc Pritchard, 43, VP-global cosmetics and personal care have been elected to serve as presidents of their respective divisions effective Sept. 1, firm announces. Procter & Gamble credits Kehoe with turning around its oral care division through the launches of Crest WhiteStrips and Spinbrush (1"The Tan Sheet" Nov. 5, 2001, p. 13)...

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