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Colgate 2in1 Icy Blast Plus Whitening On Target For September Launch

This article was originally published in The Tan Sheet

Executive Summary

Colgate 2in1 Icy Blast Plus Whitening, a line extension to the toothpaste/mouthwash combination product, is one of several upcoming launches expected to "help deliver good results over the balance of the year," CEO Reuben Mark told analysts July 23.

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