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Infant formula lawsuits

This article was originally published in The Tan Sheet

Executive Summary

Private label marketer PBM's arguments that Mead Johnson has failed to comply with restraining order barring it from circulating "false and misleading" Enfamil promotional materials slated for May 1 hearing in Richmond, Va. federal court. Mead initially filed suit over PBM's infant formula advertising in Evansville, Ind. federal court; PBM filed a counter-suit in Virginia shortly thereafter (1"The Tan Sheet" April 9, p. 15). In addition to entering a restraining order against the Enfamil marketer, U.S. Judge James Spencer in Richmond denied Mead's request to transfer PBM's lawsuit to Indiana. Mead subsequently withdrew its case from Indiana court and filed counter-complaint against PBM in Virginia litigation. Mead says it has withdrawn all questionable promotional materials

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Mead Johnson Enfamil Ads Withdrawn After Restraining Order

Mead Johnson distributed roughly 90,000 letters in late April informing pediatricians its previously circulated literature regarding store-brand infant formulas contained incorrect information about calcium and folic acid levels.

Mead Johnson Enfamil Ads Withdrawn After Restraining Order

Mead Johnson distributed roughly 90,000 letters in late April informing pediatricians its previously circulated literature regarding store-brand infant formulas contained incorrect information about calcium and folic acid levels.

Mead Johnson Enfamil Ads Withdrawn After Restraining Order

Mead Johnson distributed roughly 90,000 letters in late April informing pediatricians its previously circulated literature regarding store-brand infant formulas contained incorrect information about calcium and folic acid levels.

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