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Twinlab

This article was originally published in The Tan Sheet

Executive Summary

Fruit Sticks fortified with vitamins A, C, D, E and calcium launched by company at Expo West; the grape, cherry and strawberry-banana flavored sticks will begin shipping to health food stores April 23. Labeling states each stick is equivalent to 1/2 cup of fruit. Twinlab plans to promote the product with sampling programs - possibly in doctors' offices - as well as in-store demos and floor displays. Individual Fruit Sticks will sell for 70[cents] and a 10-pack box for $6.99
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