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HealthCentral.com

This article was originally published in The Tan Sheet

Executive Summary

Fourth quarter net sales of $14.7 mil. mark a 23% increase over Q3 performance, Emeryville, Calif.-based e-tailer announces Jan. 11. Prior-year revenues of $8.9 mil. were not based on e-commerce sales, which began January 2000, firm explains. HealthCentral - which last year acquired more.com, Vitamins.com and DrugEmporium.com and launched WebRx.com - has recorded its third consecutive quarter of reduced day-to-day operating expenses, which it estimates at $9 mil. for the quarter, excluding non-recurring items. Complete sales and earnings are slated for early February release. Firm's shares rose 7.7% on early sales news, closing at .44 Jan. 12; NASDAQ notified HealthCentral Jan. 5 that it has until April 4 to comply with rules regarding stocks below $1 before delisting procedures begin
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