This article was originally published in The Tan Sheet
Named "official pain reliever" of the Nov. 5 New York City Marathon for third consecutive year under a sponsorship deal with Bayer. A total of 170,000 samples were to be distributed during pre-race events and to runners, with doctors waiting at the finish line to hand out the naproxen sodium OTC. "Team Aleve" was also slated to compete in the race wearing Aleve T-shirts, while promotional signs were to be placed along the marathon route
You may also be interested in...
Perrigo promotes in pricing, planning
Combe sells most of its OTC brands
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC