HerbaSway
This article was originally published in The Tan Sheet
Executive Summary
Herbal extract and concentrated tea maker will introduce HerbaCafe coffee alternatives in early December in Dark (black coffee) and HerbaCafe Plus Magic Fruit varieties. The latter contains HerbaSweet, a natural sweetener, which the firm makes from Chinese Lo Han fruit. The liquid supplements, which contain ginkgo biloba, three kinds of ginseng and several antioxidants, are meant to be added to water and claim to "boost energy levels safely and naturally" without caffeine. Both products, available in 2 oz. droppers supplying 60 servings, will retail for $29.95
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