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Consumer OTC Drugs

W-L Listerine, Halls Post Strong Sales Growth In 1999

This article was originally published in The Tan Sheet

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Executive Summary

Warner-Lambert's Listerine mouthwash recorded sales of $487 mil. in 1999, a 13% gain over the prior year, the company announced Jan. 19. The brand's healthy performance reflects the marketing and development commitment shown by W-L throughout the year.
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This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

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