This article was originally published in The Tan Sheet
All-natural weight loss and wellness products company announces sponsorship agreement with Jasper Motorsports for the Jasper Engine & Transmission No. 77 NASCAR Winston Cup team for four races in the 1999 season and the entire 2000 season. Deerfield Beach, Fla.-based Fit America says it plans to use its sponsorship to identify prospective franchise owners, attract new customers to retail locations and expand brand recognition. Fit America's weight loss, protein supplements, wellness, rejuvenation and smoking control products are sold at 74 franchise stores in 17 states
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