First Response
This article was originally published in The Tan Sheet
Executive Summary
New Pregnancy Planning Kit combines seven 1-Step Ovulation Predictor tests, one 1-Step Pregnancy Test, 16 Tums E-X calcium supplement tablets (300 mg elemental calcium per tablet), step-by-step instructions and a pregnancy planning calendar worksheet. The new kit, available jointly from First Response marketer Carter-Wallace and Tums marketer SmithKline Beecham, is $29.95. The kit "is ideal in providing a woman with all the necessary tools to better understand her cycle, detect pregnancy, maximize her chance of conception, start to build a healthier diet and plan for an overall healthy pregnancy," the companies say
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Carter-Wallace Consumer Products Sales Supported By 10.8% Condom Growth
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