Gum Tech, Whitehill in Microdent antiplaque gum, toothpaste, mouthwash deal.
This article was originally published in The Tan Sheet
Executive Summary
GUM TECH/WHITEHILL MICRODENT DENTAL LINE LICENSING DEAL covers the development of a toothpaste, mouthwash, spray and dental gum for the reduction of plaque, bad breath and tooth enamel staining. Phoenix, Ariz.-based functional chewing gum manufacturer and marketer Gum Tech announced the licensing agreement with Hazlet, N.J.-based Whitehill Oral Technologies for its patented Microdent antiplaque ingredient Dec. 1. Microdent is a form of polymethylsiloxane (PDMS) that Whitehill says acts by changing the surface chemistry of tooth enamel.
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