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Becan introducing Derma-Aid herbal dry skin cream on GNC shelves in December.

This article was originally published in The Tan Sheet

Executive Summary

BECAN DERMA-AID HERBAL "CRACK CREAM" SHIPPING TO GNC the first week of December. The liquid dry skin relief spray will be marketed in General Nutrition Centers in 3.25 oz. spray bottles for a suggested retail price of $12.95. Becan Distributors hopes to launch the product nationwide in food, drug and mass market outlets. The labeling says Derma-Aid "renews cracked dry skin's natural condition" and "softens...moisturizes...aids rough, damaged skin on feet, hands and elbows."

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