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In Brief: AHP/PharmaPrint

This article was originally published in The Tan Sheet

Executive Summary

AHP/PharmaPrint: Joint marketing agreement for standardized herbal supplements will represent $43.5 mil. in initial marketing and development commitments by American Home Products ("The Tan Sheet" Oct. 13, In Brief). Under the arrangement, PharmaPrint will receive royalties of 4% the first year and 6% thereafter. PharmaPrint also expects up to 23% in gross margins on products supplied to AHP under an exclusive manufacturing agreement. When the products are introduced next summer, PharmaPrint expects AHP to use its market-leading Centrum vitamins brand as the platform for the bioactive formulas. Centrum products have annual sales of more than $212 mil...
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