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In Brief: AHP/PharmaPrint

This article was originally published in The Tan Sheet

Executive Summary

AHP/PharmaPrint: American Home Products to market a line of "bioactively standardized" herbal products under one of its leading brand names, according to an agreement announced by Irvine, Calif.-based PharmaPrint Oct. 10. The company says AHP's Whitehall-Robins Healthcare division will develop and market the line. One possibly relevant AHP brand is Lederle's Centrum line of multivitamins. The agreement does not specify the products, but PharmaPrint has identified 11 "primary targets" for development, including garlic, bilberry, echinacea, valerian, black cohosh, agnus castus, saw palmetto, St. John's wort, milk thistle and mistletoe. At a recent public meeting, PharmaPrint forecast a July launch date for the line ("The Tan Sheet" Oct. 6, p. 16). PharmaPrint will manufacture the products and receive royalties; AHP will pay upfront development fees and provide "substantial marketing support," PharmaPrint says...
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