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NCPA in-store TV network airing OTC/Rx news, continuing education features.

This article was originally published in The Tan Sheet

Executive Summary

NCPA IN-STORE TV NETWORK WILL AIR OTC/Rx CONSUMER AND CONTINUING EDUCATION oriented topics for both pharmacists and customers. A pilot study of the National Community Pharmacists Association "Neighborhood Pharmacy" TV network debuted Aug. 18 in 50 independent pharmacies nationwide. The six-week pilot program is broadcasting seven hours of consumer and pharmacist programming Monday through Saturday via satellite.
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