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Bayer One-A-Day international multi-vitamin production is 25% of total U.S. output.

This article was originally published in The Tan Sheet

Executive Summary

BAYER ONE-A-DAY INTERNATIONAL BUSINESS HAS RISEN TO 25% OF U.S. VITAMIN PRODUCTION at the company's main multi-vitamin manufacturing facilities in Elkhart, Ind. and at its Pennsylvania vitamin plant. Bayer multi-vitamins are in distribution in more than 13 countries worldwide. Bayer's One-A-Day international marketing effort began in July 1995 with the launch of One-A-Day Maximum formula vitamins in Mexico; the most recent launch was four formulas of One-A-Day vitamins in Romania in July.
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