In Brief: P&U's PediaCare, Micatin
This article was originally published in The Tan Sheet
Executive Summary
P&U's PediaCare, Micatin: W.B. Doner named as ad agency of record for the two brands acquired from McNeil Consumer Products the week of June 2, P&U announces June 9. Doner will handle strategic planning, media services, creative, print and broadcast advertising for PediaCare pediatric cough/cold and flu products and Micatin anti-fungal for athlete's foot...
You may also be interested in...
Supplement GMP Warning Letters Make Modest Debut In 2010
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC
In Brief
Combe sells most of its OTC brands
People In Brief
Perrigo promotes in pricing, planning