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In Brief: American College of Physicians

This article was originally published in The Tan Sheet

Executive Summary

American College of Physicians: Initiates $5 mil., three-year public education campaign which, as part of its message, warns adults over 40 that "anyone taking more than one medication, even if they are over-the-counter products, should be seeing an internist." The campaign is being conducted on behalf of ACP doctors of internal medicine. "ACP is running full-page ads in national consumer magazines, newspapers and on cable television urging men and women over 40 to pay more attention to their changing health care needs," the group says...

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