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In Brief: Abbott's Ensure

This article was originally published in The Tan Sheet

Executive Summary

Abbott's Ensure: Federal Trade Commission makes final, by a 5-0 vote, a May 30 consent order barring Abbott from representing, without further substantiation, its nutritional beverage as being recommended "number one by doctors" as a meal replacement for healthy adults. The order also prohibits Abbott from representing the supplement as having a vitamin and mineral content equivalent to an average multi-vitamin supplement. The commission vote passed the consent order unchanged from its Dec. 23 proposed form ("The Tan Sheet" Jan. 6, p. 1)...

Abbott's Ensure: Federal Trade Commission makes final, by a 5-0 vote, a May 30 consent order barring Abbott from representing, without further substantiation, its nutritional beverage as being recommended "number one by doctors" as a meal replacement for healthy adults. The order also prohibits Abbott from representing the supplement as having a vitamin and mineral content equivalent to an average multi-vitamin supplement. The commission vote passed the consent order unchanged from its Dec. 23 proposed form ("The Tan Sheet" Jan. 6, p. 1)....

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