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California SunCare to spend $1.5 mil. modifying California Tan, heliotherapy ads.

This article was originally published in The Tan Sheet

Executive Summary

CALIFORNIA SUNCARE TO SPEND $1.5 MIL. TO MODIFY ADS FOR CALIFORNIA TAN and "heliotherapy" tanning agents under a Federal Trade Commission ruling. The decision mandates that California SunCare use $1.5 mil. to add a warning to advertisements and promotional material intended for direct-to-consumer sales and indirect resale through a purchaser. The Feb. 11 decision settles charges brought against California SunCare, Inc. by the commission for making "false and unsubstantiated" claims regarding its tanning products and the "positive" effects of sun. The complaint names California SunCare and company officer Donald Christal as defendants. California Tan products are distributed in U.S. salons.
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