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Reliv International introducing Arthraffect "functional food" for arthritis.

This article was originally published in The Tan Sheet

Executive Summary

RELIV INTERNATIONAL ARTHRAFFECT ARTHRITIS "FUNCTIONAL FOOD" introduced in October in the U.S. by the Chesterfield, Mo.-based network marketing firm. Arthraffect is a "protein derived from the enzymatic hydrolyzation of collagen," consisting of a "series of 19 amino acids joined in chains by peptide bonds," the firm said. The flavorless powder sells for $59.95 for a 9 oz. can. Users are directed to take one scoop per day, mixed with a liquid.

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