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Baker Norton launches Zbar medical food bar for diabetics to pharmacies.

This article was originally published in The Tan Sheet

Executive Summary

BAKER NORTON ZBAR MEDICAL FOOD BAR FOR DIABETICS is being introduced in major pharmacy chains on July 1, the Ivax subsidiary announced. Zbar LongActing Carbohydrate Snack, which contains uncooked cornstarch, is designed to reduce the incidence of hypoglycemia in insulin-dependent diabetics for up to nine hours. Zbar is equivalent to 1-1/2 starch exchanges, the company said.

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