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In Brief: American Stores

This article was originally published in The Tan Sheet

Executive Summary

American Stores: Plans to generate 16% of its drug store sales through private-label products by the year 2000, President and CEO David Maher said at a March 7 Promotion Marketing Association of America meeting in New York City. Private-labels currently account for about 9% of the chain's drug store sales, he indicated. Maher, who also is chairman of the National Association of Chain Drug Stores, added that American Stores aims to achieve a 25% private-label sales level in the firm's food stores by the turn of the century...
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