In Brief: Irwin Naturals
This article was originally published in The Tan Sheet
Executive Summary
Irwin Naturals: Los Angeles-based marketer launches Linus Pauling Vitamins. Labeling for the "mid-priced" line bears a color photo of Pauling. The line includes: Multi-Vitamin & Minerals with Herbal Energizers & Green Super Foods; Oyster Shell Calcium with Magnesium, Zinc, D & "Ester-C," a version of vitamin C; Ester-C with Bioflavonoid Complex; and Timed Release 1000 mg Vitamin C with Bioflavonoid Complex. Four extensions are planned for March. The vitamins will be sold in drug chains, including American Drug Stores and Eckerd...
You may also be interested in...
Supplement GMP Warning Letters Make Modest Debut In 2010
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC
In Brief
Combe sells most of its OTC brands
People In Brief
Perrigo promotes in pricing, planning