SmithKline to offer "Committed Quitters" telecounseling program with OTC Nicorette.
This article was originally published in The Tan Sheet
Executive Summary
SMITHKLINE BEECHAM TO OFFER "COMMITTED QUITTERS" TELECOUNSELING PROGRAM to support consumers attempting to quit smoking with OTC Nicorette, SmithKline Beecham Consumer Healthcare President Jack Ziegler reported at the Sept. 28 meeting of FDA's Nonprescription Drugs and Drug Abuse Advisory Committees. "We know that counseling improves success rate," Ziegler explained, "however...very few people actually enroll in a counseling program....We set out to determine what we could do from a program point of view to provide behavioral assistance to individuals who purchase Nicorette to quit."
You may also be interested in...
Supplement GMP Warning Letters Make Modest Debut In 2010
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC
In Brief
Combe sells most of its OTC brands
People In Brief
Perrigo promotes in pricing, planning