P&G set to announce national roll-out of Crest Gum Care antiplaque toothpaste.
This article was originally published in The Tan Sheet
Executive Summary
PROCTER & GAMBLE TO ANNOUNCE INTRODUCTION OF CREST GUM CARE toothpaste on July 25. In a speech at the dedication of P&G's new health care research center on July 19, Thomas Moore, president of the company's health care products business, noted that the company will "be introducing the first toothpaste in the U.S. that is clinically proven to reduce gingivitis associated with plaque."
You may also be interested in...
Supplement GMP Warning Letters Make Modest Debut In 2010
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC
In Brief
Combe sells most of its OTC brands
People In Brief
Perrigo promotes in pricing, planning