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ADA recalls video news release on tooth whiteners under CCA settlement.

This article was originally published in The Tan Sheet

Executive Summary

ADA WILL RECALL OTC TOOTH WHITENER VIDEO under a Jan. 31 settlement with CCA Industries entered into before New York Southern District Court Judge Kimba Wood. Under the settlement, the American Dental Association must send a letter to newsrooms stating: that the video has been withdrawn; that it should not be broadcast; and that it should be returned or destroyed.
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