F&F Laboratories
This article was originally published in The Tan Sheet
Executive Summary
Extends All-Herbal lozenge line with Sugar-Free All-Herbal Cough & Throat drops. The sugar-free drops, which began shipping in September, are sold in original menthol eucalyptus and cherry flavors and come in bags of 18 drops prices at $ 1.99 suggested retail. The line extension will be co- promoted with St. Ives Body Lotion (an herbal lotion) in a February FSI that is expected to reach 31 mil. consumers. Point- of-purchase displays also will be used for Sugar-Free All-Herbal drops, which join Hershey's recently launched Sugar Free Luden's cough drops in the sugar-free lozenge market ("The Tan Sheet" June 28, p. 5).
You may also be interested in...
Supplement GMP Warning Letters Make Modest Debut In 2010
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC
In Brief
Combe sells most of its OTC brands
People In Brief
Perrigo promotes in pricing, planning