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Warner-Lambert

This article was originally published in The Tan Sheet

Executive Summary

Expands confectionery business with the introduction of Halls cough tablets and Trident sugarless gum in Eastern Europe. Halls was launched in early September in Hungary, the Czech and Slovakian republics, and Poland in peppermint, spearmint, strawberry and cinnamon flavors. W-L declared that "until now, there has been no cough drop market in these Eastern European countries".
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