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Dep Corp.

This article was originally published in The Tan Sheet

Executive Summary

Plans to drop a national FSI to 54 mil. homes on Aug. 22 for Crystal Fresh Lavoris. The FSI will offer coupons for a free trial size or .59 off a full-size product. Dep also expects to begin shipping in September a shrink-wrapped set of a 32-ounce container of Crystal Fresh Lavoris and a Jordan Magic Toothbrush. Topol Plus whitening toothpaste will be the subject of a Sept. 12 FSI reaching 54 mil. consumers good toward a free trial size or $ 1 off any Topol Plus full-size product, Dep said.
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