Pink Sheet is part of Pharma Intelligence UK Limited

This site is operated by Pharma Intelligence UK Limited, a company registered in England and Wales with company number 13787459 whose registered office is 5 Howick Place, London SW1P 1WG. The Pharma Intelligence group is owned by Caerus Topco S.à r.l. and all copyright resides with the group.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction

A Word to the Wise as Managed Care Enters Rx Communicaiton

This article was originally published in RPM Report

Executive Summary

As Humana and other health plans move forward with their patient communication plans, they need to be cognizant of the various regulatory requirements that the pharmaceutical industry has faced over the years in communicating about its products.

You may also be interested in...



Humana's "Rifle Shot" At DTC

A little noticed provision of the Medicare Part D rules requires plans to sent a monthly statement to beneficiaries. Humana plans to take advantage of that communication to educate enrollees about how to save money by choosing lower-priced drugs.

Topics

Related Companies

Latest Headlines
See All
UsernamePublicRestriction

Register

PS080120

Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel