FDA’s Social Media Guidance: As Industry Waits, How Watchful Should It Be?
This article was originally published in The Pink Sheet Daily
In the absence of clear policy from the agency, GSK keeps careful eyes on Facebook, but experts disagree on the extent to which drug companies are required to actively monitor social media sites.
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FDA is trying multiple channels in social media to communicate drug safety information, but its two-way communication capacity is lower than many would like.