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BioPharmaceutical United States Advertising, Marketing & Sales

FDA’s Social Media Guidance: As Industry Waits, How Watchful Should It Be?

This article was originally published in The Pink Sheet Daily

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Executive Summary

In the absence of clear policy from the agency, GSK keeps careful eyes on Facebook, but experts disagree on the extent to which drug companies are required to actively monitor social media sites.

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This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

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