Pink Sheet is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

Wyeth Instituting Sales & Marketing Cost Management Program

This article was originally published in The Pink Sheet Daily

Executive Summary

Wyeth is implementing a marketing cost management program to reexamine field force size and function, CEO Robert Essner indicated

You may also be interested in...



Wyeth To Begin Primary Care Sales Force Reorganization In July

The company is shifting some of its 2,500 U.S.-based primary care reps to part-time work. The move will reduce the frequency of visits to physician offices and increase efficiency, Wyeth says. The reorganization is expected to be completed by year-end.

Wyeth To Begin Primary Care Sales Force Reorganization In July

The company is shifting some of its 2,500 U.S.-based primary care reps to part-time work. The move will reduce the frequency of visits to physician offices and increase efficiency, Wyeth says. The reorganization is expected to be completed by year-end.

GSK Will Cut Sales Force And Reinvest In R&D If Pfizer Acts First

Company would “welcome” a decision by Pfizer to cut back its sales force, CEO Garnier declares. Analyst reports have ignited market speculation that Pfizer is ready to retool its sales and marketing infrastructure.

Topics

UsernamePublicRestriction

Register

LL1122620

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel