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BioPharmaceutical

Reeling From Ferrlecit Loss, Watson Revamps Branded Sales Strategy

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Executive Summary

Watson Pharmaceuticals says the outlook for its most recent launches, Rapaflo and Gelnique, is much improved in 2010, now that it has revamped its branded sales strategy and secured better insurance coverage for these products

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This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

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