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Serono hits a high note

Executive Summary

Serono is sponsoring the off-Broadway musical Infertility: The Musical That's Hard To Conceive, about five people trying unsuccessfully to start families through in vitro fertilization and sperm and embryo donors. The show opened Oct. 14 in New York and is funded to run at least through year-end. Serono infertility therapies include Gonal-f (follitropin) and Luveris (lutropin); the firm supports the fertility education service Fertility Lifelines...
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