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PhRMA Readies “Access & Affordability” Campaign; PR Overhaul Complete

Executive Summary

The Pharmaceutical Research & Manufacturers of America is establishing an internal group on drug access and affordability in preparation for launching a nationwide public educational effort on the theme

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The Democratic staff of the Senate Finance Committee names Pharmaceutical Research & Manufacturers of America VP-Affordability & Access Committee Michelle Easton as chief of the Health & Welfare Team. Easton joined PhRMA in February 2005, heading up the team's public education and advocacy efforts (1"The Pink Sheet" March 14, 2005, p. 3). From 1997-2003, Easton worked for former Sen. John Breaux (D-La.) as legislative director and counsel and as the Senate Aging Committee's staff director. Prior to working for Breaux, Easton worked as healthcare legislative aid to PhRMA CEO Billy Tauzin while he served in Congress...

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