BIO Medicare Drug Benefit Radio Spots Will Air Until Congressional Recess
Executive Summary
The Biotechnology Industry Organization is broadcasting a two-week, warm-up campaign on the Medicare drug benefit to the inside-the-Beltway audience before Congress breaks for the summer.
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BIO Medicare Campaign
The Biotechnology Industry Organization targets President Clinton with its second series of Medicare reform-focused radio ads to be aired on a Martha's Vineyard, Mass. radio station during Clinton's vacation on the island. The ads, which first ran in Washington, D.C. during the two weeks before the congressional recess, focus on the lack of stop-loss coverage for potentially expensive biotech products in the Administration's Medicare drug benefit proposal (1"The Pink Sheet" Aug. 2, p. 13). The Martha's Vineyard ads are scheduled to run through Aug. 30
BIO Medicare Campaign
The Biotechnology Industry Organization targets President Clinton with its second series of Medicare reform-focused radio ads to be aired on a Martha's Vineyard, Mass. radio station during Clinton's vacation on the island. The ads, which first ran in Washington, D.C. during the two weeks before the congressional recess, focus on the lack of stop-loss coverage for potentially expensive biotech products in the Administration's Medicare drug benefit proposal (1"The Pink Sheet" Aug. 2, p. 13). The Martha's Vineyard ads are scheduled to run through Aug. 30
Medicare Rx Drug Payment Review Commission Returns In Sen. Grams' Bill
Sen. Grams (R-Minn.) is reviving the Medicare Prescription Drug Payment Review Commission previously proposed by Rep. Stark (D-Calif.) during the 1994 health care reform debates.