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TAP's Prevacid has 2.9% of Rx anti-ulcer drug scripts after five months on market.

Executive Summary

TAP PREVACID HAS 2.9% MARKET SHARE FIVE MONTHS POST-LAUNCH in the overall anti-ulcer prescription drug market, according to Scott-Levin data from the week of Oct. 7. Takeda-Abbott Pharmaceuticals' Prevacid (lansoprazole), the second proton-pump inhibitor on the market, was launched in June 1995. In September, the last month for which full data is available, Prevacid had a 2.7% market share and accounted for 66,000 new prescriptions.
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PS027208

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