Want Compliance? Bring Lives
GE and Columbia/HCA have reportedly struck a purchasing agreement in which, in exchange for a sole-source contract on diagnostic imaging equipment and 100% compliance within Columbia, GE guarantees that 100,000 GE employees will receive their care in Columbia’s system. In the deal, reportedly initiated between the two companies’ CEOs, Richard Scott and Jack Welch, GE will also help Columbia finance future acquisitions of health care providers. Now that’s customer service.